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Constant Contact vs GetResponse vs Brevo: Best for B2B 2026

Constant Contact, GetResponse, and Brevo compared for small B2B teams. Which ActiveCampaign alternative actually fits your stack in 2026?

The tools compared

Entry prices from the pricing index, read Aug 12, 2026

Constant Contact

Not in the pricing index yet

Try Constant Contact
GetResponse

$15.58/mo Starterbilled annually ($19 monthly)

Visit GetResponse
Brevo

$9/mo Starterbilled monthly

Visit Brevo
ActiveCampaign

Not in the pricing index yet

Try ActiveCampaign

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The short answer

For small B2B teams, Brevo wins on price and CRM depth, GetResponse wins on automation sophistication, and Constant Contact is the easiest to get running fast but the least powerful of the three.

If your team is hunting for Constant Contact alternatives in 2026, you are probably running from one of two problems: the automation is too shallow to support a real nurture track, or the price stopped making sense once you crossed 5,000 contacts. Constant Contact is genuinely fine for a local business blasting monthly newsletters. Small B2B teams with pipeline motion, CRM integrations, and behavioral triggers need something that can actually keep up. GetResponse and Brevo are the two names that keep surfacing as the most credible replacements, with ActiveCampaign hovering as the upgrade path when budget is less of a constraint. Here is my read on which one actually fits a GTM team running lean in 2026.

$9/mo
Brevo Starter entry
Per month for up to 5,000 emails to unlimited contacts, per Brevo's published pricing
5x
Automation steps gap
GetResponse's visual automation builder supports unlimited workflow steps vs. Constant Contact's linear, limited sequences
300/day
Brevo free send limit
Brevo's free tier allows 300 emails per day with unlimited contacts stored, per Brevo's pricing page

Breaking down each platform

Constant Contact vs GetResponse vs Brevo vs ActiveCampaign

Constant Contact

Easiest launch, shallowest B2B automation

From $12/mo (Core), ~$65/mo at 5K contacts

Constant Contact is where small businesses start, not where B2B teams finish. The editor is clean, onboarding is fast, and deliverability is solid. But the automation logic is essentially linear: send this, wait X days, send next. There is no native lead scoring, behavioral branching is limited, and the CRM integration story relies heavily on third-party connections. For a B2B team running any kind of nurture sequence tied to deal stage or page visits, the platform hits a ceiling fast. It is also not cheap relative to what you get: 5,000 contacts runs around $65/month on the Core plan, per Constant Contact's published pricing.

Highlights

  • Best-in-class ease of use and onboarding speed
  • Strong deliverability reputation
  • Event management tools built in (useful for webinar-heavy GTM)
  • No native lead scoring or conditional branching
  • CRM integrations require Zapier or third-party connectors
Try Constant Contact →

GetResponse Top pick

Best automation depth in the mid-market tier

From $19/mo (Email Marketing), $59/mo for automation

GetResponse is the dark horse that B2B operators keep underestimating. The Marketing Automation builder uses a visual drag-and-drop canvas with conditional logic, lead scoring, tag-based segmentation, and CRM-linked triggers. You can build a sequence that fires differently based on whether a contact clicked a pricing page, opened a previous email, or crossed a score threshold, all without a third-party automation layer. The platform also includes a native webinar tool and landing pages, which matters if your GTM motion runs on content events. At the Marketing Automation plan ($59/month for 1,000 contacts, per GetResponse's pricing page), it competes directly with ActiveCampaign on price but with a more intuitive builder.

Highlights

  • Visual automation builder with conditional branching and lead scoring
  • Native webinar hosting included in higher plans
  • Landing page builder with A/B testing
  • SMS and web push available as add-ons
  • Ecommerce integrations feel consumer-focused, not B2B-first
Try GetResponse →

Brevo

Best price-to-feature ratio with a built-in CRM

Free tier available, Starter from $9/mo

Brevo (formerly Sendinblue) has quietly become one of the most complete tools in this price bracket. The free plan is genuinely usable: 300 emails per day, unlimited contacts stored. Paid tiers are priced by email volume rather than contact count, which is a meaningful structural advantage for teams with large lists but moderate send frequency. The built-in CRM handles basic pipeline tracking, and transactional email is included, so your product notification and drip emails can live in the same platform as your marketing sends. The automation builder is solid, if not quite as deep as GetResponse on conditional logic. For a B2B team that wants one bill and one platform covering newsletters, drip sequences, and lightweight CRM, Brevo is hard to argue against.

Highlights

  • Priced by email volume, not contact count
  • Built-in CRM with pipeline and deal tracking
  • Transactional email and marketing email under one roof
  • Free plan with unlimited contacts is a genuine starting point
  • Automation branching is functional but less sophisticated than GetResponse
Try Brevo →

ActiveCampaign

Most powerful but priced for teams with budget

Plus from $49/mo (1K contacts), scales steeply

ActiveCampaign is what I point teams toward when GetResponse or Brevo starts showing cracks at scale. The CRM is tighter, the automation logic is deeper (predictive sending, site tracking baked in, probabilistic content), and the third-party integration library is enormous. The tradeoff is price: 1,000 contacts on the Plus plan runs around $49/month, and costs escalate quickly as your list grows. For teams genuinely outgrowing the mid-tier tools and needing CRM-side scoring to drive email sequences, [ActiveCampaign](/tools/activecampaign/) is the cleaner upgrade path than Salesforce Marketing Cloud at this company size.

Highlights

  • Deep CRM integration with predictive lead scoring
  • Site tracking and behavioral triggers out of the box
  • Largest third-party integration library in this tier
  • Pricing scales steeply with contact growth
  • Steeper learning curve than Brevo or Constant Contact
Try ActiveCampaign →

How to choose

The first thing I’d check is whether your use case is primarily marketing email (newsletters, nurture, broadcast) or a blend of marketing and transactional. Sending product notifications, order confirmations, or triggered lifecycle emails alongside your campaign sends? Brevo’s volume-based pricing and unified transactional layer make it the structurally smarter choice. You avoid managing two platforms and two billing relationships.

If your GTM motion runs on content, think webinars, gated assets, and lead scoring tied to content consumption, GetResponse is the stronger pick. Its automation builder lets you wire content engagement directly into your nurture logic without routing everything through Zapier or n8n. The webinar tool is genuinely native, not a Zoom embed, which keeps the data loop cleaner.

Constant Contact drops out of the B2B consideration set quickly once you need any of this. Its strengths are fast setup and event management. If neither is your bottleneck, there is no compelling reason to pay Constant Contact’s contact-count-based pricing when Brevo’s free tier or GetResponse’s entry plan gives you materially more capability.

Teams shopping for ActiveCampaign alternatives should also be honest about whether the problem is price or features. Price? Brevo or GetResponse solve it cleanly. Features, meaning you need deeper CRM logic rather than cheaper sending? ActiveCampaign is still worth the budget. The alternatives will disappoint you faster than the billing will.

The bottom line

For small B2B teams evaluating Constant Contact alternatives in 2026, the decision comes down to one variable: how much automation sophistication do you actually need? Brevo is the pragmatic pick if your primary constraint is cost and you want a single platform for both marketing and transactional sends. GetResponse is the better pick if your sequences need conditional logic, lead scoring, or webinar-tied triggers. Constant Contact earns a spot only if fast setup and event management matter more than depth. And if none of the three gets you where you need to be, GetResponse and Brevo both serve as honest stepping stones before you move up to ActiveCampaign.

Sources

Frequently asked questions

Is Constant Contact good for B2B email marketing?

Constant Contact works for simple B2B newsletters and event invites, but its automation is too shallow for multi-step nurture sequences. Most B2B teams with any pipeline complexity outgrow it quickly.

Is Brevo or GetResponse better for small B2B teams?

Brevo is better if you want a built-in CRM and transactional email in one tool at a low entry price. GetResponse edges ahead if you need advanced automations with conditional branching and lead scoring.

What is the best Constant Contact alternative for B2B?

GetResponse and Brevo are the strongest Constant Contact alternatives for B2B teams. ActiveCampaign is worth considering if your sequences need deep CRM-side scoring and complex branching logic.

Does Brevo have a free plan?

Yes. Brevo's free plan allows up to 300 emails per day with unlimited contacts, making it a genuine starting point for small teams before they hit sending volume limits.

Can GetResponse replace ActiveCampaign?

For most small B2B teams, yes. GetResponse's Marketing Automation builder handles conditional logic, lead scoring, and CRM-linked triggers at a noticeably lower price point than ActiveCampaign.

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