LeadMagic
LeadMagic is a pay-as-you-go enrichment API and waterfall tool that finds verified work emails and mobile numbers from LinkedIn profiles and company data.
Best for: RevOps teams and growth engineers who want low-cost, credits-based enrichment they can plug into Clay, n8n, or custom workflows.
LeadMagic provides enrichment as a service through an API and a simple UI, covering work email lookup, mobile number finding, and LinkedIn profile resolution. It is positioned in the waterfall enrichment category, a relatively new segment (prominent since 2023 to 2024) where multiple underlying data vendors are queried in sequence to maximize match rates without the buyer paying for a single expensive exclusive data license. Pricing is credits-based and designed to be cost-competitive against sourcing the same data through tools with larger feature sets bundled in.
LeadMagic fits RevOps stacks as a data sourcing node inside Clay tables, Make or n8n workflows, or any system that accepts API calls. Teams compare it directly to Datagma, Prospeo, and Hunter for email finding, and to Waterfall (the standalone product) or Clay's own waterfall logic for multi-source enrichment. Its advantage is usually cost per verified contact; its limitation is that it provides less workflow orchestration than Clay and less CRM context than Surfe.
6 articles mentioning LeadMagic
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LeadMagic vs Surfe, FullEnrich, and BetterContact: real enrichment match rates, pricing math, and which tool fits your GTM stack in 2026.
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LeadMagic vs Surfe vs Findymail: Best LinkedIn Enrichment Tool
LeadMagic, Surfe, and Findymail compared for outbound teams. Real data on accuracy, pricing, and workflow fit to replace manual prospecting.
FullEnrich vs BetterContact vs Surfe: Waterfall Enrichment Compared
FullEnrich, BetterContact, Surfe, and LeadMagic compared on waterfall enrichment depth, hit rates, and price. Find the right tool for your GTM stack.
Frequently asked questions
What is LeadMagic and how does it work?
LeadMagic is a credits-based enrichment service that takes LinkedIn URLs or company domain inputs and returns verified work emails and mobile numbers by querying multiple underlying data sources.
How does LeadMagic compare to Clay for enrichment?
Clay is a full workflow and enrichment orchestration platform with a spreadsheet interface, while LeadMagic is a focused enrichment API best used as a data node inside Clay or another automation tool.
Who should not use LeadMagic?
Teams that want a self-contained prospecting platform with sequencing, CRM sync, and enrichment in one place will find LeadMagic too narrow; it is built for technical buyers comfortable using APIs or no-code automation builders.